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Permalinks are fundamental to WordPress. Your permalink structure is how the URLs of your site are organised. These need to be planned carefully and not changed often as it is the permalink structure that’s indexed by Google.

A permalink is simply a URL:

  • http://www.yoursite.com
  • http://www.yoursite.com/your-category-name
  • http://www.yoursite.com/your-category-name/your-blog-post-title

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