We talk about performance, or more accurately site performance a lot. Going to all the hassle and expense of building a new WordPress site and then not making sure it performs well can make the whole project a waste of time.
There are several types of ‘performance’ to consider:
- Is your site fast and does it load quickly – these are performance issues relating to technical factors
- Does your site maintain and improve positions in the search results – these are SEO-related performance issues
- Once you have a visitor, does this result in a sale of enquiry – these are conversion performance concerns
So the answer to how well your site is performing really depends on the type of question you ask.
We run objective site audits (there’s a free option) – if you’d like us to test your site – get a free site audit.