The excerpt is an important part of a post that’s often overlooked.

When you have a list of posts (an archive), WordPress will generally truncate the first X words in the editor to create the excerpt, however, each post has the option to write your own post excerpt – this allows better content writing and is good for SEO.

The excerpt helps give visitors and search engines a chance to see what your post is about, helping click-through rates and reducing bounce-back. Whilst you can keep the excerpt automated, it’s great to work one in yourself by creating an overview of what’s in your post.

To conclude...

An excerpt is an asset to SEO work and can help to show visitors and bots what your post is all about.


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