Toast help a wide range of clients sell more services or products via digital channels.
Having a website is one thing, winning new business from it is something completely different. We can help with digital marketing to properly plan and implement web marketing strategies that show a return on investment. You might be looking to attract more traffic to your website, convert more of those visitors into leads or explore what other things you could be doing online – we can help to plan and implement successful campaigns for you.
Do you know how well you’re currently doing?
Sounds obvious, but many clients we talk to aren’t 100% sure that their digital marketing is working as effectively as it should. Looking at visitor numbers and various other Google Analytics data will show you how many people are landing on your site, but you won’t know what 90% searched for to find you and how many of them resulted in a lead.
If you’re not sure, we can help you.
If you’re currently spending marketing budget in any of the following areas, Toast can help with your digital marketing and show you how to improve it.
- On page SEO – Are you paying a monthly retainer for on-page SEO services? If so, are you getting meaningful reports and are the results being demonstrated? We can improve your WordPress SEO.
- Content writing – Do you produce blog posts frequently and are they optimised for the right Keywords? We can show you keywords to go after.
- Site Optimisation – If you have a site that’s older than 12 months, has it been optimised for speed and performance? Do you know the various grades it achieves in online tests? We can test it and improve it.
- Social Media – are your tweets and posts meaningful with clear intent to get the audience to act? We’ll help you plan content and increase reach.
- Content management – is your current CMS fit for purpose or is it a daily battle to get content loaded and formatted how you want it? We can build you a bespoke WordPress site – it’ll do exactly what you need it to.
We work with small and large businesses to address the factors above and get everything in line. This stops digital marketing become a series of sporadic events when things happen outside of a considered plan of action.
Start simple, show what works, grow from there.
We’re not really into burning through marketing budgets. We help with digital marketing in a step-by-step way, ensuring everything is working how it should before our clients commit serious time and money to winning more business online.
- We’ll audit your current website to make sure it’s built properly, optimised well and correctly keyworded.
- We then look at what your competitors are doing.
- Then we look for some easy wins – SEO opportunities where you should be on page one of the results, but currently aren’t (to get you more visitors right away).
- Following this, we’ll help you identify more opportunities and work with you to develop a strategy to expand your digital marketing reach – finding new customers through more traffic to your site.
We can help you with your Digital Marketing. If you’d like to find out more about what we can do, click the link below to get started.